
Opting for R-rated: One way to draw more customers is to lock out others
Why would a company that wants to make as much money as possible deliberately exclude potential customers?This article is brought to you by Phys.Org.
Why would a company that wants to make as much money as possible deliberately exclude potential customers?This article is brought to you by Phys.Org.
It goes without saying that the tourism industry in Japan is booming. Walk around any major city and you’ll see people from all around the world enjoying the country’s food, culture, and hospitality. Naturally, the […]
In an era of increasing calls for diversity, minority ownership labels like “Black-owned” have become more than a point of pride—they are a strategic tool for branding. A new Journal of Marketing study explores how […]
The 2024 elections in the United States were memorable in several respects, not least being the appearance of PolitiFi. It’s a new form of meme coin cryptocurrency inspired by internet culture and humor that is […]
Teens and young adults still want many traditional aspects of the American dream—including financial success as a result of hard work, and happiness—but they remain skeptical of its achievability due to economic obstacles, according to […]
There is a lot of interest among investors, regulators and researchers in understanding the extent to which companies take intentional steps to avoid paying taxes. A new study highlights the fact that many companies unintentionally […]
Although the US$557 billion Americans gave to charity in 2023 marked a 2.1% decline in inflation-adjusted terms, U.S. donations have increased significantly over the past two decades. Giving has grown by about 42% since 2003, […]
Strategic corporate social responsibility (CSR) efforts that are directly related to a hospitality company’s core business operations and competencies can help companies create both social and business value, according to researchers in the Penn State […]
A new study by an interdisciplinary team of researchers at the University of Massachusetts Amherst reveals that women in academic entrepreneurship are more likely to be driven by social impact than commercial motives, highlighting a […]
For evaluating risky investments, understanding the term structure of discount rates is critical. Discount rates account for the riskiness of an investment, the time value of the money invested, and the opportunity cost of not […]
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